Korean beauty products are easily available in Singapore such as The Face Shop, Tony Moly, Skinfood etc. So while I was in Korea, I chanced upon “The Saem (더 샘)” and decided to buy a few facial masks from them. The spokesperson for The Saem is Lee Seung Ki (이승기) who is famous for being the male lead of the drama “My Girlfirend is a Gumiho (내 여자친구는 구미호)”
Photo Credits: The Saem Official Website @ http://www.thesaemcosmetic.com/
Most Korean beauty products uses male spokesperson. Not only it attracts the female crowds, it also allows the male have an idea that since the male idols are using, there’s nothing embarrassing about using these products too. Therefore, these products are popular amongst Korean ladies as well as men.
The Saem ceramide mask helps in preventing skin irritation and makes the skin smoother. The aroma of the mask reminds me of eucalyptus oil. So I kinda like it. My skin also appears smoother. I’ll give it a 4.5 out of 5.
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